This project consists of a written evaluation, reflection, and critique of an assigned PR nightmare. It reviews a CEO of HyperSocial who posted a picture of himself crying because he had to lay off his employees.
This was the final project for PR, which had PULSE PR company managing and speaking on behalf of the Wells Fargo incident from 2002 to 2016. This includes the team of 3’s individual creations of press releases, as well as a PowerPoint covering the incident and a plan to manage the incident.
